Atlas Launches “At Last… Atlas” Marketing Campaign to Welcome Travelers Back

16/11/2020

Atlas Ocean Voyages today announced a new marketing campaign, “At Last… Atlas”. Supporting the travel advisor community and appealing to travelers’ pent-up desire to explore the world again, At Last… Atlas will be released across social media and national consumer and trade print magazines throughout 2021.
The luxe-adventure cruise brand has partnered with Grammy-nominated singer, songwriter and actress Ashley Támar to create a music video that will be the centerpiece of At Last… Atlas in the United States. With Ashley Támar providing the soulful vocals of an iconic song, the At Last… Atlas music video underscores traveler’s longing as they look forward to returning to cruising in the new year.
For more information about At Last… Atlas and to view the music video, please visit www.AtlasOceanVoyages.com.
“The new At Last… Atlas campaign message promotes the simple and timely invitation to travelers to return to cruising,” said Alberto Aliberti, President of Atlas Ocean Voyages. “We’re lucky to have the chance to collaborate with a highly regarded and recognized Grammy-nominated singer, songwriter and actress. Ashley Támar takes the song’s classic lyrics and instills a spirit that encourages travelers to return to the elegance and joy of cruising with Atlas. There’s a lot of pent-up demand to return to cruising and this campaign showcases Atlas’ unforgettable, once-in-a-lifetime experiences aboard World Navigator starting in July 2021.”
Read full story at PRNewswire
(Atlas Ocean Voyages)
(Atlas Ocean Voyages)

Source: latecruisenews.com

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